DJ Bravo launches apparel brand in India

West Indian cricketer Dwayne Bravo, popularly known as DJ Bravo, is the latest sportsman to launch his apparel brand in India, a market which has so far seen only a few Bollywood celebrities and a handful of athletes making a dent. Bravo, who enjoys a fan following in India too, is looking at monetising on his popularity here … Read more DJ Bravo launches apparel brand in India

Aurum by Guðbjörg launches bridal hairbands range

Icelandic jewellery brand Aurum by Guðbjörg is going to introduce a range of sterling silver hairbands to complement its bridal offering this summer. Based in Reykjavik, Guðbjörg, the designer and co-founder of Aurum, is constantly inspired by the Icelandic landscape around her, and each piece and collection is influenced by her environment and desire to … Read more Aurum by Guðbjörg launches bridal hairbands range

Tiger Shroff launches active lifestyle brand ‘PROWL’

MUMBAI: Joining the long list of celebrities like Hrithik Roshan and Virat Kohli, Bollywood actor Tiger Shroff has unveiled his first active lifestyle brand, PROWL. The brand is jointly created and owned by Shroff and Mojostar, a joint venture between Kwan Entertainment and Dream Theatre. This is the first brand launch for Mojostar, which has plans to create a house of lifestyle … Read more Tiger Shroff launches active lifestyle brand ‘PROWL’

FASHION: Yorkshire designer launches new collection for autumn

York College graduate Laura Sedman has designs on success with her new fashion label, reports MAXINE GORDON EVERYONE has to start somewhere – and for Laura Sedman, it is a log cabin in her back garden. From here, she has launched her own fashion label – Laurelle Woman – designing and making the collections for an … Read more FASHION: Yorkshire designer launches new collection for autumn