LF, India’s leading lifestyle channel, collaborated with 12th Edition of SULAFEST

While thousands of music lovers came in for India’ only gourmet music festival – SulaFest, LF’s presence with its unique brand visibility and consumer engagement activities was extremely well received. The 12th edition of SulaFest in the rolling hill of Nashik had the innovative LF LED tunnel. The 30 feet long tunnel was called ‘LivFinity’. … Read more LF, India’s leading lifestyle channel, collaborated with 12th Edition of SULAFEST

Zoya, India’s homegrown luxury jewellery brand, opens new outlet at South Ex

Zoya, the exquisite diamond boutique from the House of Tata, has reopened its flagship store in Delhi, amidst a glittering celebration, graced by connoisseurs of design from Delhi’s high society Located in the iconic South Extension neighbourhood, the new boutique of India’s homegrown luxury brand spreads luxuriously over 4,600 sq.ft. Designed as a minimalist gallery … Read more Zoya, India’s homegrown luxury jewellery brand, opens new outlet at South Ex

A real look at handloom: Experts talk on India’s finest weaves and share tips to identify fakes

The power of the skilled craftsmen is inherent in every hand-crafted and hand-woven beauty one gets to witness. From lush brocade silks that have an innate royal feel, to luminous, featherweight chanderi cottons — finely-crafted handloom pieces will always win the creative battle over all things machine made. But, while one loves to invest in … Read more A real look at handloom: Experts talk on India’s finest weaves and share tips to identify fakes

India’s Biba Apparels to double exclusive outlets by 2020

Indian women’s ethnic wear brand Biba Apparels will add up to 200 new stores across the country under its flagship brand Biba over the next three years, according to company managing director Siddharth Bindra. The company also intends to triple business from its value fashion brand Rangriti, launched in 2015, from the current Rs 100 crore to … Read more India’s Biba Apparels to double exclusive outlets by 2020