From Rs 5 lakh seed money to Rs 1.6 Cr turnover, how two friends built a clothing company to serve brands like Pepsi and Godrej

In the times of fast fashion and changing trends, online shopping has become the go-to option for millennials. Gone are the days when we used to hop from one store to another to freshen our wardrobe. From western outfits to ethnic ensembles, casualwear to party essentials, everything is available online with the great ecommerce growth … Read more From Rs 5 lakh seed money to Rs 1.6 Cr turnover, how two friends built a clothing company to serve brands like Pepsi and Godrej

From cowboy print to square sausages: this week’s fashion trends

 Sainsbury’s bag for life: orange elephants never looked so chic. Photograph: Alamy Going up Rave flyer graphics, circa 1994 As seen in the club scene in Beats. All hail the fractal. Sub-zero skincare From teas to serums, freezable face products are a cooling go-to come summer. Make space alongside your ice cubes.  Kim Kardashian has inspired a bit of … Read more From cowboy print to square sausages: this week’s fashion trends

Alia Bhatt Is Currently Obsessed With These Accessories From Her Wardrobe

Alia Bhatt is always in the news, be it her consecutive film releases or her now confirmed relationship with Ranbir Kapoor that we are completely shipping! The actress gave us a little sneak into her vacation wardrobe for Lake Como in Italy, but our hungry stalking souls want more. Wearing a white maxi dress over … Read more Alia Bhatt Is Currently Obsessed With These Accessories From Her Wardrobe

7 of the Best Tech Accessories From Luxury Fashion Brands

A bit hyperbolic, sure, but smartphones went from a luxury to a massively accessible necessity quickly and without much of the usual grace period of flaunting afforded to elites and early adopters. So, when everyone’s got one, how do we make our catchall everyday accouterment — our most visible vestige of tech — stand out … Read more 7 of the Best Tech Accessories From Luxury Fashion Brands