Pop-up shop, part of new fashion initiative, to feature all-local designers

Bored with mass market fashion? Now is your chance to peruse locally designed styles at a pop-up shop featuring the works of designers and fashion artists from across Hampton Roads and Richmond. Fashion enthusiasts hoping to gain industry insights also will have an opportunity to hear from established pacesetters. The pop-up, put on by the Virginia … Read more Pop-up shop, part of new fashion initiative, to feature all-local designers

Fashion Rental Customer Journeys Show The Importance of Shopper Objectives

Renting or owning, retailers still need to find a way to serve customers – and make a profit. GETTY The rental business for a long time was an edge case in retail – something Blockbuster did, and U-Haul, and not much else. But the rise of digital retail upstarts included using technology to tackle the … Read more Fashion Rental Customer Journeys Show The Importance of Shopper Objectives

Ashley Benson gets personal with new fashion collaboration

Celebrity fashion collaborations are a dime a dozen these days, but you won’t catch Ashley Benson slapping her name on just any collection. “I want my fans to feel like they’re not only getting their hands on an amazing product, but that they’re also getting something that’s special to me on a personal level,” the 29-year-old “Pretty … Read more Ashley Benson gets personal with new fashion collaboration

The Fashion Industry Is Getting More Intelligent With AI

As long as humans have started to wear clothes, we’d have the desire to express our own individuality, and one way to achieve that is through fashion. The fashion industry is one of the biggest in the world, estimated at about 3 trillion dollars as of 2018, representing 2 percent of global GDP. Much of brick-and-mortar … Read more The Fashion Industry Is Getting More Intelligent With AI