Trend setters: brands cotton on to G7 pact against fast fashion

Climate change activists model ‘grass’ coats during an Extinction Rebellion protest outside a London fashion week event in February. Photograph: Yui Mok/PA There have been few fashion statements over the years at G7 summits (dress code: world leader suit, sensible shoes). But this year, G7 leaders will be joined by more than 20 fashion retailers and brands, … Read more Trend setters: brands cotton on to G7 pact against fast fashion

From Rs 5 lakh seed money to Rs 1.6 Cr turnover, how two friends built a clothing company to serve brands like Pepsi and Godrej

In the times of fast fashion and changing trends, online shopping has become the go-to option for millennials. Gone are the days when we used to hop from one store to another to freshen our wardrobe. From western outfits to ethnic ensembles, casualwear to party essentials, everything is available online with the great ecommerce growth … Read more From Rs 5 lakh seed money to Rs 1.6 Cr turnover, how two friends built a clothing company to serve brands like Pepsi and Godrej

7 of the Best Tech Accessories From Luxury Fashion Brands

A bit hyperbolic, sure, but smartphones went from a luxury to a massively accessible necessity quickly and without much of the usual grace period of flaunting afforded to elites and early adopters. So, when everyone’s got one, how do we make our catchall everyday accouterment — our most visible vestige of tech — stand out … Read more 7 of the Best Tech Accessories From Luxury Fashion Brands

How can jewellery brands drive growth?

There is an increased acceptance and preference for diamond jewellery | Image: Shutterstock In the Indian jewellery market, the top 7 leading brands registered a CAGR of 10 percent (according to annual reports and financials from ROC, MCA) over the last 3 years driven majorly by store footprint expansion. This growth is commendable given that … Read more How can jewellery brands drive growth?