DJ Bravo launches apparel brand in India

West Indian cricketer Dwayne Bravo, popularly known as DJ Bravo, is the latest sportsman to launch his apparel brand in India, a market which has so far seen only a few Bollywood celebrities and a handful of athletes making a dent. Bravo, who enjoys a fan following in India too, is looking at monetising on his popularity here … Read more DJ Bravo launches apparel brand in India

5 select trends of the Indian apparel market

India is a high-growth, fast-changing retail apparel market, with significant new growth opportunities for both foreign and domestic players. As a result of this, the Indian apparel industry is witnessing some specific trends. 1Sustainable & Eco-Friendly Manufacturing As the country is confronted with pollution issues, it has become imperative for textiles industries to adopt eco-friendly strategies. The … Read more 5 select trends of the Indian apparel market

GST, weak demand, falling exports continue to hound branded apparel makers

Branded apparel manufacturers and retailers are yet to overcome the implications of the goods and services tax (GST) rollout in July. The tax reform had directly impacted the entire textile chain due to cascading burden. And post GST, poor consumer sentiment and falling exports have only made matters worse for the business. The September quarter results … Read more GST, weak demand, falling exports continue to hound branded apparel makers

RIL to foray into co-branded apparel business with ‘RElan’

This co-branding exercise will give RIL a foothold in the Rs250,000 crore Indian apparel industry comprising almost a 50-50 share of menswear and women swear. Photo: Mint New Delhi: Reliance Industries Ltd (RIL), which has recently introduced RElan—a portfolio of specialty fabrics, is in talks with several apparel brands for co-branding of apparels, a top company … Read more RIL to foray into co-branded apparel business with ‘RElan’