Apparel retailer Nordstrom has launched IVY PARK, a new activewear line for women.
As per the press release of the company, the assortment’s design unifies fashion and performance. The leggings that the label is offering appear in three lengths, the capri, which falls just under the knee; the crop, which falls on the calf; and the full length, which reaches the ankle. Each pant comes in three shapes: the I, the V and the Y, which corresponds with low rise, midrise and high rise fit, respectively.
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The staple of the IVY PARK, co-founded by global singing sensation Beyoncé and Sir Philip Green, is strengthened by ‘second skin’ signature pieces, including fitted tank tops with concealed, built-in sports bras, bonded, v-band structured medium impact sports bras, seamless knits and body suits. Besides this, the line features logo sweatshirts, cotton jersey tanks and tees, basketball mesh over-sized T-shirts and tank tops that appear in both black and white.
Based is the USA, Nordstrom is a leading fashion specialty retailer which operates 326 stores in 39 states, including 121 full-line stores in the US, Canada and Puerto Rico; 197 Nordstrom Rack stores; two Jeffrey boutiques; and one clearance store.